Important: The Global Enterprise Challenge (GEC) will not be running in 2017.

The 2013 Challenge

Your challenge is to:

develop a business proposal to increase tourism visitation and income for a national, regional, or local tourist attraction, which you will present to a panel of venture funders. These investors are particularly interested in business ideas where you need to apply science and technology to manage the environmental issues. You will need to balance the revenue needed to sustain profitability, against the cost of preserving and improving the attractions environment for future generations of tourists.

You have 3 minutes to explain your idea, stating how much funding you require, and what you are prepared to give in return.

Develop a 2-page A4 business plan explaining how it will operate, how many young people it will employ and in what capacity, include a detailed financial plan and marketing strategy.